Wie Eric ‚Google‘ Schmidt das Web in fünf Jahren sieht

Im Web passiert in fünf Jahren ziemlich viel. Was Prognosen nicht gerade erleichtert. Es sei denn, man gehört zu denen, die ziemlich viel von dem selbst gestalten, was im Web passiert. Wie Eric Schmidt, CEO von Google. Auf dem Gartner Symposium/ITxpo gab er vor zwei Wochen einen Ausblick auf das Web in fünf Jahren (oder vielmehr in vier Jahren und 349 Tagen).

ReadWriteWeb hat die wichtigsten Punkte zusammengefasst:

• Five years from now the internet will be dominated by Chinese-language content.
• Today’s teenagers are the model of how the web will work in five years – they jump from app to app to app seamlessly.
• Five years is a factor of ten in Moore’s Law, meaning that computers will be capable of far more by that time than they are today.
• Within five years there will be broadband well above 100MB in performance – and distribution distinctions between TV, radio and the web will go away.
• „We’re starting to make significant money off of Youtube“, content will move towards more video.
• „Real time information is just as valuable as all the other information, we want it included in our search results.“
• There are many companies beyond Twitter and Facebook doing real time.
• „We can index real-time info now – but how do we rank it?“
• It’s because of this fundamental shift towards user-generated information that people will listen more to other people than to traditional sources. Learning how to rank that „is the great challenge of the age.“ Schmidt believes Google can solve that problem.

Hier die wichtigsten sechs Minuten aus der 45-minütigen Session: